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HYPERMEDIA
RESUMÉ Director, Research & Intelligence inter@ctivate consulting group, del mar, california |
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HYPERMEDIA
RESUMÉ Director, Research & Intelligence inter@ctivate consulting group, del mar, california |
| Internet Presence | ||
| evaluation, monitoring, response | ||
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Evaluation:
developed techniques based on bibliometrics to
evaluate and report internet presence and public opinion of our customers and the
issues relevant to their products and industries. Monitoring: automated weekly Internet queries to monitor Internet presence and issues of interest for our customers, summarized and reported emerging trends, kudos, and complaints. |
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Response:
action on critical issues from coordination of damage-control posts in the Usenet,
alerting clients and their PR agencies, to some dedicated crisis and issues management web
sites that Inter@ctivate developed for two customers. Invited speaker at IIR's 1996 Conducting Marketing Research Online conference, covered internet presence and other online intelligence tactics. |
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| References | |
|---|---|
| Charles A Gillespie, IV | Jack Abbott, Jr. |
| VP, Special Projects Cyberworks, Inc. / Inland Entertainment Corp. 16868 Via Del Campo Court, Suite 200 San Diego, CA 92127 +1 (619) 716-2100 charles@cyberworks.net |
President & CEO Inter@ctivate Consulting Group 2244b Carmel Valley Road Del Mar, Ca 92014 +1 (619) 793-4060 jack@interactivate.com |
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| wired
resumé
| experience
| education | | honors | memberships | references | paper | |
copyright © 1995-2000 sean dreilinger email: sean@durak.org $Date: 2000/10/23 12:37:05 $ |