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1. 
Competitive Advantage: Creating and Sustaining Superior Performance
Competitive Advantage: Creating and Sustaining Superior Performance by Michael E. Porter (Hardcover - Jun 1, 1998)
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Competitive Strategy: Techniques for Analyzing Industries and Competitors
Competitive Strategy: Techniques for Analyzing Industries and Competitors by Michael E. Porter (Hardcover - Jun 1, 1998)
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Excerpt - page 1: "... Part I lays the analytical foundation for the development of competitive strategy, ..."
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